Insomniac proclaims Electrical Mile, a model new audiovisual drive-thru expertise
insomnia the gifts Electric mile – and brand new audiovisual drive-through experience early next year!
The company founder Pasquale Rotella I just shared the exciting news he describes as “an adventure full of beautiful lights, art and sounds”. The unique series of events offers a total of 5,000,000 lights and more than 500 art installations, disco balls, lasers and much more.
Electric Mile offers music fans (aka headliners) and their families a musical, light-synchronized journey as they navigate seven magical worlds and touch key insomniac events – “EDC, Beyond Wonderland, Night Wonderland, Escape and countdown. ”
The series of events aims to capture the magic of festivals in a COVID-safe environment with lots of fun for the whole family. Everything goes down every week starting January 1 at Santa Anita Park in Arcadia, California.
Pasquale shares on social media post:
As a father and still a child at heart, this project was a great passion for me. It was an amazing challenge to create something that can delight our festival goers as well as our families. I can’t wait to experience this new adventure with all of you!
More information and tickets here.
Electric Mile – January 2021
Buckle up headliner! The path to #ElectricMile begins: An audiovisual drive-through adventure full of beautiful lights, art and sound – in Santa Anita Park! ????????⚡️
More: https://t.co/[email protected] pic.twitter.com/FUs6syX2pm
– Pasquale Rotella (@PasqualeRotella) December 4, 2020
Brand new adventure in January 2021 !! ???? CALL THE LINE FOR MO INFO !! 844-5-RAVE-ON ???????? pic.twitter.com/xl1xPX4ykY
– Pasquale Rotella (@PasqualeRotella) December 3, 2020
Photo via aLIVE Coverage for Insomniac